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One skill to change your life — storytelling

Nir Zavaro
5 min readJan 24, 2025

If you want to succeed in business, you must stop doing this and start practicing this one thing.

Let me cut right to the point — if you are not actively practicing writing and crafting stories, your life will get harder over the course of the next few years.
And no, this is not another Medium post about why you should write here every day until you make $700. I mean creating a life-changing habit that will help you in everything you do.

You see, two months ago, I packed up my life, gave up my apartment, my beloved office that I had for eight years, and went traveling for my speaking gigs. After a couple of weeks, I settled in Chiang Mai, northern Thailand, and decided to stay here to work on my next book titled: The Business Catcher — Why I Believe We Are Building Brands the Wrong Way and How to Fix It. While being here, I took a desk at Yellow, a co-working space in Nimman, at the center of the city.

It’s been interesting. As I met more digital nomads, I noticed many are struggling to get clients, aka lead generation. They are also struggling to close the leads that do come in. Creating content is a whole different problem, and at social events, introducing themselves is a nightmare. They don’t know what’s interesting or what…

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Nir Zavaro
Nir Zavaro

Written by Nir Zavaro

Chief Reality Officer. Teaching brand scale using storytelling techniques. My Best-selling book F*ck the Slides is on Amazon. Join my journey on social

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